Knowledge is power.
Though cliché and repeated to no end, that saying is one of the truest things in the whole wide world. It is why people put such great stock into education, into learning, whether it’s in a classroom or in the comfort of their own homes.
Online classes are gaining more and more traction nowadays, most notably in a Covid-19 world. So what better time than now not to just learn new things, but to actually go out there and share what you have and teach something online?
How hard can it be?
Unsurprisingly, it’s extremely hard.
Aside form the technical logistics of preparing a fantastic camera set-up and getting great sound, you must fix your classes, plan out each lesson, edit your courses into something engaging and not in any way dull and ultimately get it out there.
You can have the best courses in the world, but if it can not get it into the hands of those that need it the most, then what is the point right? And that is where Thinkific comes in.
Thinkific is an online course platform which will help you create, sell and market online courses on your website. If you are the teacher in this circumstance, Thinkific makes sure you have a school filled with paying pupils eager to learn.
You guys work hand-in-hand to change lives.
So is Thinkific any good? Let us find out.
WHAT CAN IT DO FOR YOU? Thinkific Small Business Sarah
Thinkific excels in its features.
Not only is it easy to use, friendly to people even with barely any experience in this sort of thing, it’s everything you may need.
They have a wonderful Website Builder you can use to house your educational content. Though you can’t install your own style sheets, it’s still a fairly versatile tool which allows you to make a fairly good looking home page and as many custom pages as you need, for all the information you may need.
For now there are three themes for the website to select from, and under each theme are a number of variants to choose form, giving you a wide range of options. Apparently, they do plan on expanding the number of themes eventually.
There are also pre-built sections you can insert into your site as needed, in the event that you ever want to, and there is also a blank slate”Text and Media” option if you would like to build from scratch. Everything boils down to you preference.
If you want to build your complete website on Thinkific, you can! It’s equipped enough to allow you to do that.
A far more shining facet of Thinkific is its course creator, not because its fancy or anything, but because of its beautiful simplicity. A mostly drag and drop editor, it lets you stack up whatever you need, which makes the process all very painless. If you wish to mess around with the code though and really get into it, you can do that as well. You can make it as unique and customized as you want
However, for many people, they would happily lean into the drag and drop editor.
Concerning the kinds of lessons you’ll be able to create, Thinkific’s got you covered. You can whip up Video Lessons, Multimedia Lessons, Quiz Lessons, Survey Lessons and Audio lessons to name a few. It’s all there.
Communication with your students is also a breeze. You can send individual emails to your students or begin a conversation with the whole community. They even remember to concentrate on the small things that people tend to gloss over: Visual Management. Each pupil’s picture can be seen, names, contact information and how far they are into their class is visible.
To sum it up, Thinkific is quite simple to use and offers you everything you might need in creating your program. We should never forget how important it is to have the right tools and software for our business.
But now that you’ve created your platform, how do you fill it up with students?
MARKETING MADE EASY Thinkific Small Business Sarah
Sometimes, some online platforms kind of skimp out on the promotions area, which is honestly a key failure on their part. After all, what is the use of an online course with no students right? It doesn’t matter whether you have the best course in the world if no one will ever hear of it.
Thinkific understands this and therefore, built their promotional tools and programs into their platform at a really smart and powerful way. That and it is automated, which makes it even easier for you.
If you want to introduce a particular content to your students, wherein they will be informed of certain courses that will be released over time, Thinkific can accomplish this.
If you want to target certain people that may be more inclined to go for what you are offering, Thinkific can send out automated emails to them. It can even be scheduled if you’d like! And you even have the ability to be compensated immediately once someone signs up for your course, so that’s a good additional bonus.
If you’re looking for an affiliate program so that you can request help of others in getting more students, Thinkific has that also. You can even have coupons prepared so that you can easily entice potential new students with great deals.
If you want to have the ability to track where these students are coming form, informing your potential next steps concerning advertising, you can do this from the dashboard as well. You can see and track coupons, affiliates, and link up your Adwords, Facebook and other social media accounts for a better view of the traffic. In other words you can set up a simple sales funnel!
In terms on integrations in marketing though, Thinkific was smart enough to focus on 6 key points: E-Commerce, Automation Tools, Analytics (which is very important), Email Marketing, Student Success and Growth Tools. The degree of which you may get these integrations though are dependent on which specific plan that you have, so that’s something you need to remember.
They are quite versatile when it comes to this aspect, so that is always a good thing to have on your side.
And speaking of those that are on your side.
CUSTOMER SUPPORT Thinkific Small Business Sarah
Thinkific comes with a Help Center that is going to be very helpful, especially when you’re starting out. It has a getting started, training and community section. The community section is of particular note, because here you can interact with, request support from and just generally speak to other Thinkific users.
It’s nice to have a guide, but it is really different being able to talk to another person about specific things.
There is also a resource page with all kinds of product demos to introduce you to the stage, and to help you out. A blog filled with very helpful tutorials is also available, and there’s even a free training video prepared for whenever you feel you want it.
Sadly, Thinkific does not actually have a number you can call for assistance, and that is honestly one of its failings.
WHAT’S IT GONNA COST ME?
Their pricing is divided into four plans, one of which is Free and ideal for those who sort of just want to dip their feet in the water .
This is the aforementioned free plan, which offers one of the most basic core features of Thinkific. It’s got a fairly high 10% transaction fee, and gives you what you need to begin making, advertising, selling, and upselling your classes. It even has the basic integrations, Stripe/PayPal support (which will always be useful) and access to all the funds.
Essentials Thinkific Small Business Sarah
At $49 a month, this is where things get a bit more interesting. Aside from the core features, the transaction fee is now 5%, and you also get new things such as promotions and coupons, monthly subscriptions, class bundles, a greater degree of integration, basic Zapier, drip content, affiliate reporting, a bulk student emailer, custom domain and extra course rates.
This is for those that want a little bit extra, but aren’t going all in yet on their online learning platform. This could be good for smaller courses.
To access the Business Plan, you’ll need to shell out $99 per month. Aside from getting all of the features in the prior plans, you are now supplemented by no transaction fees, completion certificates, private and hidden courses, site white labeling, a host storyline, intermediate Zapier, webhooks, three-course accounts, advanced HTML/CSS editing, priority support, teacher payout reporting, an onboarding call, payment plans, and a direct Infusionsoft integration.
And finally, for $279 a month, you can go all in. You get everything in each of the prior plans Plus a single sign-on (SSO), three site admin accounts, 10-course admin accounts, an onboarding specialist, onboarding package, public API, advanced integrations, and advanced Zapier.
If you want to go big, Advanced is the best way to go.
All in all, the pricing for Thinkific stands at a pretty reasonable price, with what’s competitive as compared to other similar platforms.
IS Thinkific FOR YOU? Thinkific Small Business Sarah
So now that that we’ve run down the basics of what Thinkific has to offer, do you think that it’s the right platform for you?
Honestly, we believe it could very well be. We love what it offers, and we truly feel that it’ll empower you to really be an education entrepreneur that can go to another level. It doesn’t matter if you’re a beginner, or that you have already started in this specific industry.
Thinkific can help take you to the next level.
You do not have to think that hard about it.
FREQUENTLY ASKED QUESTIONS Thinkific Small Business Sarah
Q: Is Thinkific’s Free plan a kind of trial?
A: No, it’s an actual free plan. If it suits your needs, you can use it for as long as you desire.
Q: Is there a MoneyBack guarantee with Thinkific?
A: Yes, Thinkific does offer a 30-day money back guarantee!
Q: Is Thinkific considered as an LMS?
A: Yes Thinkific is considered as an LMS (Learning Management System)
Q: Is Thinkific friendly to those without technical experience?
A: Thinkific was designed so that everyone can come onboard and start their online education company, whatever the degree of expertise of experience.