Knowledge is power.
Though cliché and repeated to no end, that statement is one of the truest things in the whole wide world. It is why people put such great stock into education, into learning, whether it’s in a classroom or in the comfort of their own homes.
Online courses are gaining more and more traction nowadays, most notably in a Covid-19 world. So what better time than now not to just learn new things, but to actually go out there and share what you have and teach something over the internet?
How hard can it be?
Unsurprisingly, it is extremely hard.
Aside form the technical logistics of preparing a fantastic camera set-up and getting great sound, you must fix your courses, plan out every lesson, edit your courses into something engaging and not in any way dull and finally get it out there.
You can have the best courses in the world, but if it can not get it into the hands of those that need it the most, then what’s the point right? And that is where Thinkific comes in.
Thinkific is an online course platform which will allow you to create, sell and market online courses on your site. If you are the teacher in this circumstance, Thinkific makes sure you have a school filled with paying pupils eager to learn.
You guys work hand-in-hand to change lives.
So is Thinkific any good? Let us find out.
What Can it Do for You? Thinkific Course Marketing
Thinkific shines in its features.
Not only is it easy to use, friendly to those even with barely any experience in this type of thing, it’s everything you might need.
They’ve a wonderful Website Builder you can use to house your educational content. Though you can’t install your own style sheets, it’s still a fairly versatile tool that lets you make a pretty good looking home page and as many custom pages as you need, for all of the information you may need.
For now there are three themes for the site to choose from, and under each theme are numerous variants to choose form, providing you with a wide range of options. Apparently, they do plan on expanding the number of themes eventually.
Additionally, there are pre-built sections you can insert into your website as needed, in the event that you ever want to, and there’s also a blank slate”Text and Media” option if you want to build from scratch. Everything boils down to you needs.
If you want to build your entire site on Thinkific, you can! It’s equipped enough to allow you to do that.
A far more shining facet of Thinkific is its course creator, not because its elaborate or anything, but because of its beautiful simplicity. A mostly drag and drop editor, it lets you stack up everything you need, making the process all very painless. If you want to mess around with the code though and really get into it, you can do that as well. You can make it as unique and customized as you need
But for many people, they would happily lean into the drag and drop editor.
In terms of the kinds of lessons you can create, Thinkific’s got you covered. You can whip up Video Lessons, Multimedia Lessons, Quiz Lessons, Survey Lessons and Audio lessons to name a few. It is all there.
Communication with your students is also a breeze. You can send individual emails to your students or begin a conversation with the whole community. They even remember to concentrate on the little things that people have a tendency to gloss over: Visual Management. Each pupil’s picture can be seen, names, contact information and how far they are into their class is visible.
To sum it all up, Thinkific is quite easy to use and offers you everything you may need in creating your program. We should never forget how important it is to have the right tools and software for our business.
However, now that you’ve created your platform, how do you fill it up with pupils?
Mareketing Made Easy Thinkific Course Marketing
Sometimes, some online platforms kind of skimp out on the promotions area, which is honestly a key failure on their part. After all, what is the use of an online course with no pupils right? It doesn’t matter whether you have the best course in the world if nobody will ever hear of it.
Thinkific understands this and therefore, built their promotional tools and programs in their platform in a really smart and powerful way. That and it’s automated, making it even easier for you.
If you want to introduce a particular content to your students, wherein they’ll be informed of particular courses that will be released over time, Thinkific can accomplish that.
If you would like to target specific people that may be more inclined to go for what you are offering, Thinkific can send out automated emails to them. It can even be scheduled if you’d like! And you even have the power to be paid immediately once someone signs up for your course, so that’s a good added bonus.
If you’re looking for an affiliate program so you can request help of others in getting more students, Thinkific has that too. You can even have coupons prepared so you can easily entice potential new students with great deals.
If you want to have the ability to monitor where these students are coming form, informing your possible next steps concerning marketing, you can do that from the dashboard as well. You can see and track coupons, affiliates, and link up your Adwords, Facebook and other social networking accounts for a better view of the traffic. In other words you can set up a simple sales funnel!
In terms on integrations in advertising though, Thinkific was smart enough to focus on 6 key points: E-Commerce, Automation Tools, Analytics (which is very important), Email Marketing, Student Success and Growth Tools. The degree of which you can access these integrations though are dependent on which specific plan you have, so that is something you need to remember.
They’re quite versatile when it comes to this aspect, so that’s always a great thing to have on your side.
And speaking of those that are on your side.
Customer Support Thinkific Course Marketing
Thinkific comes with a Help Center that is going to be very helpful, particularly when you’re starting out. It has a getting started, training and community section. The community section is of particular note, because here you can interact with, ask help from and just generally speak to other Thinkific users.
It’s nice to have a guide, but it’s really different being able to talk to another person about particular things.
There is also a resource page with all sorts of product demos to introduce you to the stage, and to give you a hand. A blog filled with very helpful tutorials is also available, and there is even a free training video prepared for whenever you feel you want it.
Sadly, Thinkific doesn’t really have a number you can call for help, and that’s honestly one of its failings.
What’s it Gonna Cost Me?
Their pricing is split into four plans, one of which is Free and ideal for those who sort of just want to dip their feet in the water .
This is the aforementioned free plan, which offers one of the most basic core features of Thinkific. It’s got a pretty high 10% transaction fee, and gives you what you will need to start making, marketing, selling, and upselling your courses. It even has the basic integrations, Stripe/PayPal support (which will always be helpful ) and access to all the funds.
Essentials Thinkific Course Marketing
At $49 per month, this is where things get a bit more interesting. Aside from the core features, the transaction fee is now 5%, and you also get new things such as coupons and promotions, monthly subscriptions, class packages, a greater degree of integration, basic Zapier, drip content, affiliate reporting, a bulk student emailer, custom domain and extra course rates.
This is for the ones that want a little bit extra, but are not going all in yet on their online learning platform. This could be good for smaller courses.
To access the Business Plan, you’ll need to shell out $99 a month. Aside from getting all the features in the prior plans, you are now supplemented by no transaction fees, completion certificates, private and hidden courses, site white labeling, a host storyline, intermediate Zapier, webhooks, three-course accounts, advanced HTML/CSS editing, priority support, teacher payout reporting, an onboarding call, payment plans, and a direct Infusionsoft integration.
And finally, for $279 a month, you can go all in. You get everything in each of the prior plans Plus a single sign-on (SSO), three site admin accounts, 10-course admin accounts, an onboarding specialist, onboarding package, public API, advanced integrations, and advanced Zapier.
If you want to go big, Advanced is the best way to go.
Overall, the pricing for Thinkific stands at a pretty fair price, with what’s competitive as compared to other similar platforms.
Is Thinkific for You? Thinkific Course Marketing
So now that that we’ve run down the basics of what Thinkific offers, do you think that it’s the ideal platform for you?
Honestly, we believe it could very well be. We love what it has to offer, and we truly believe that it’ll enable you to really be an education entrepreneur who can go to another level. It doesn’t matter if you’re a beginner, or that you’ve already started in this specific industry.
Thinkific can help take you to another level.
You don’t have to think that hard about it.
Frequently Asked Questions Thinkific Course Marketing
Q: Is Thinkific’s Free plan a kind of trial?
A: No, it is an actual free plan. If it suits your needs, you can use it for as long as you want.
Q: Is there a MoneyBack guarantee with Thinkific?
A: Yes, Thinkific does provide a 30-day money back guarantee!
Q: Is Thinkific regarded as an LMS?
A: Yes Thinkific is considered as an LMS (Learning Management System)
Q: Is Thinkific friendly to those without technical expertise?
A: Thinkific was designed so that everyone can come onboard and begin their online education company, whatever the degree of experience of experience.