Knowledge is power.
Though cliché and repeated to no end, that saying is one of the truest things in the whole wide world. It is why people put such great stock into education, into learning, whether it’s in a classroom or in the comfort of their own homes.
Online courses are gaining more and more traction these days, most notably in a Covid-19 world. So what better time than now not to just learn new things, but to actually go out there and share what you have and teach something online?
How hard can it be?
Unsurprisingly, it’s extremely hard.
Aside form the technical logistics of preparing a fantastic camera set-up and getting great sound, you have to fix your classes, plan out every lesson, edit your courses into something engaging and not in any way boring and ultimately get it out there.
You can have the best classes in the world, but if it can’t get it into the hands of those that need it the most, then what is the point right? And that’s where Thinkific comes in.
Thinkific is an online course platform that will help you create, market and sell online courses on your site. If you are the teacher in this circumstance, Thinkific makes sure you have a school full of paying pupils eager to learn.
You guys work hand-in-hand to change lives.
So is Thinkific any good? Let’s find out.
WHAT CAN IT DO FOR YOU? Thinkific and Active Campaign
Thinkific excels in its features.
Not only is it easy to use, friendly to people even with barely any experience in this type of thing, it’s everything you may need.
They’ve a wonderful Website Builder you can use to house your educational content. Though you can’t install your own style sheets, it’s still a fairly versatile tool that lets you make a pretty good looking home page and as many custom pages as you need, for all the information you may need.
For now there are three themes for the site to select from, and under each theme are numerous variants to choose form, providing you with a wide range of options. Apparently, they do plan on expanding the number of themes eventually.
Additionally, there are pre-built sections you can insert into your website as needed, if you ever want to, and there’s also a blank slate”Text and Media” option if you would like to build from scratch. It all boils down to you preference.
If you want to build your entire site on Thinkific, you can! It is equipped enough to allow you to do that.
A far more shining aspect of Thinkific is its course creator, not because its fancy or anything, but because of its beautiful simplicity. A mostly drag and drop editor, it lets you stack up everything you need, which makes the process all very painless. If you wish to mess around with the code though and really get into it, you can do this as well. You can make it as unique and customized as you need
However, for many people, they would happily lean into the drag and drop editor.
Concerning the kinds of lessons you can make, Thinkific’s got you covered. You can whip up Video Lessons, Multimedia Lessons, Quiz Lessons, Survey Lessons and Audio lessons to name a few. It is all there.
Communication with your students is also a breeze. You can send individual emails to your students or begin a conversation with the whole community. They even remember to concentrate on the little things that people tend to gloss over: Visual Management. Each pupil’s picture can be seen, names, contact information and how far they are into their class is visible.
To sum it up, Thinkific is quite easy to use and offers you everything you might need in creating your course. We should never forget how important it is to have the right tools and software for our business.
But now that you have established your platform, how can you fill it up with pupils?
MARKETING MADE EASY Thinkific and Active Campaign
Occasionally, some online platforms kind of skimp out on the promotions area, which is honestly a key failure on their part. After all, what is the use of an online course with no pupils right? It doesn’t matter if you have the best course in the world if nobody will ever hear of it.
Thinkific understands this and therefore, built their promotional tools and programs into their platform in a really smart and effective way. That and it is automated, making it even easier for you.
If you want to introduce a particular content to your pupils, wherein they’ll be informed of particular courses that will be released over time, Thinkific can accomplish that.
If you would like to target certain people that may be more prone to go for what you are offering, Thinkific can send out automated emails to them. It may even be scheduled if you’d like! And you have the ability to be compensated immediately once someone signs up for your course, so that is a good added bonus.
If you’re looking for an affiliate program so that you can request help of others in getting more students, Thinkific has that also. You can even have coupons ready so you can easily entice potential new students with wonderful deals.
If you want to be able to monitor where these students are coming form, informing your possible next steps concerning advertising, you can do this from the dashboard as well. You can see and track coupons, affiliates, and link up your Adwords, Facebook and other social media accounts for a better view of the visitors. In other words you can set up a simple sales funnel!
In terms on integrations in marketing though, Thinkific was smart enough to focus on 6 key points: E-Commerce, Automation Tools, Analytics (which is very important), Email Marketing, Student Success and Growth Tools. The degree of which you may get these integrations though are dependent on which specific plan that you have, so that is something you need to remember.
They are quite versatile when it comes to this aspect, so that’s always a great thing to have on your side.
And speaking of those that are on your side.
CUSTOMER SUPPORT Thinkific and Active Campaign
Thinkific includes a Help Center that’s going to be quite helpful, especially when you’re starting out. It has a getting started, training and community section. The community section is of particular note, because here you can interact with, ask support from and just generally talk to other Thinkific users.
It’s nice to have a guide, but it’s really different being able to speak to another person about specific things.
There is also a resource page with all sorts of product demos to introduce you to the stage, and to help you out. A blog filled with very helpful tutorials is also available, and there’s even a free training video ready for whenever you feel you need it.
Sadly, Thinkific doesn’t actually have a number you can call for help, and that is honestly one of its failings.
WHAT’S IT GONNA COST ME?
Their pricing is divided into four plans, one of which is Free and perfect for those who sort of just want to dip their toes in the water .
This is the aforementioned free plan, which offers one of the most basic core features of Thinkific. It’s got a pretty high 10% transaction fee, and gives you what you need to start making, marketing, selling, and upselling your classes. It even has the basic integrations, Stripe/PayPal support (which will remain helpful ) and access to all the funds.
Essentials Thinkific and Active Campaign
At $49 per month, this is where things get a little more interesting. Aside from the core features, the transaction fee is now 5 percent, and you also get new things such as coupons and promotions, monthly subscriptions, course packages, a greater degree of integration, basic Zapier, drip content, affiliate reporting, a bulk student emailer, custom domain and extra course prices.
This is for those that want a little bit extra, but are not going all in yet on their online learning platform. This could be good for smaller courses.
To access the Business Plan, you’ll need to shell out $99 per month. Aside from getting all of the features in the previous plans, you’re now supplemented by no transaction fees, completion certificates, private and hidden courses, site white labeling, a host storyline, intermediate Zapier, webhooks, three-course accounts, advanced HTML/CSS editing, priority support, instructor payout reporting, an onboarding call, payment plans, and a direct Infusionsoft integration.
And lastly, for $279 a month, you can truly go all in. You get everything in all the prior plans Plus a single sign-on (SSO), three site admin accounts, 10-course admin accounts, an onboarding specialist, onboarding package, public API, advanced integrations, and advanced Zapier.
If you want to go big, Advanced is the best way to go.
All in all, the pricing for Thinkific stands at a pretty fair price, with what’s competitive as compared to other similar platforms.
IS Thinkific FOR YOU? Thinkific and Active Campaign
So now that that we have run down the fundamentals of what Thinkific offers, do you think that it’s the ideal platform for you?
Honestly, we feel that it could very well be. We love what it has to offer, and we truly believe that it’ll enable you to really be an education entrepreneur that can go to another level. It doesn’t matter if you’re a beginner, or that you’ve already started in this specific industry.
Thinkific will help take you to the next level.
You do not have to think that hard about it.
FREQUENTLY ASKED QUESTIONS Thinkific and Active Campaign
Q: Is Thinkific’s Free plan a kind of trial?
A: No, it’s an authentic free plan. If it suits your needs, you can use it for as long as you want.
Q: Is there a MoneyBack guarantee with Thinkific?
A: Yes, Thinkific does offer a 30-day money back guarantee!
Q: Is Thinkific considered as an LMS?
A: Yes Thinkific is considered as an LMS (Learning Management System)
Q: Is Thinkific friendly to those without technical experience?
A: Thinkific was designed so that anyone can come onboard and begin their online education business, whatever the level of expertise of experience.