Knowledge is power.
Though cliché and repeated to no end, that saying is one of the truest things in the whole wide world. It’s why people put such great stock into education, into learning, whether it’s in a classroom or in the comfort of their own homes.
Online classes are gaining more and more traction these days, most especially in a Covid-19 world. So what better time than now not to just learn new things, but to actually go out there and share what you have and teach something over the internet?
How hard can it be?
Unsurprisingly, it is extremely hard.
Aside form the technical logistics of preparing a fantastic camera set-up and getting great sound, you must fix your classes, plan out every lesson, edit your classes into something engaging and not in any way dull and ultimately get it out there.
You can have the best courses in the world, but if it can’t get it into the hands of those that need it the most, then what is the point right? And that is where Thinkific comes in.
Thinkific is an online course platform which will help you create, sell and market online courses on your site. If you’re the teacher in this situation, Thinkific makes sure you have a school filled with paying pupils eager to learn.
You guys work hand-in-hand to change lives.
So is Thinkific any good? Let us find out.
WHAT CAN IT DO FOR YOU? Selling Courses on Thinkific
Thinkific shines in its features.
Not only is it easy to use, friendly to people even with hardly any experience in this type of thing, it has everything you might need.
They have a wonderful Site Builder you can use to house your educational content. Although you can’t set up your own style sheets, it’s still a pretty versatile tool that allows you to make a fairly good looking home page and as many custom pages as you need, for all the information you may need.
For now there are three themes for the website to choose from, and under each theme are numerous variations to choose form, providing you with a wide range of options. Apparently, they do plan on expanding the number of themes eventually.
There are also pre-built sections you can insert into your site as needed, if you ever need to, and there’s also a blank slate”Text and Media” option if you want to build from scratch. It all boils down to you needs.
If you want to build your entire website on Thinkific, you can! It’s equipped enough to allow you to do that.
A far more shining facet of Thinkific is its course creator, not because its fancy or anything, but because of its beautiful simplicity. A mostly drag and drop editor, it lets you stack up everything you need, which makes the process all very painless. If you want to mess around with the code though and really get into it, you can do that as well. You can make it as unique and customized as you need
But for many people, they would happily lean into the drag and drop editor.
Concerning the kinds of lessons you can make, Thinkific’s got you covered. You can whip up Video Lessons, Multimedia Lessons, Quiz Lessons, Survey Lessons and Audio lessons to name a few. It’s all there.
Communication with your students is also a breeze. You can send individual emails to your students or start a conversation with the whole community. They even remember to focus on the little things that people have a tendency to gloss over: Visual Management. Each student’s picture can be seen, names, contact information and how far they are into their class is visible.
To sum it all up, Thinkific is quite easy to use and offers you everything you may need in creating your course. We should never forget how important it is to have the right tools and software for our business.
However, now that you have established your platform, how do you fill it up with students?
MARKETING MADE EASY Selling Courses on Thinkific
Sometimes, some online platforms kind of skimp out on the promotions area, which is honestly a key failure on their part. After all, what’s the use of an online course with no pupils right? It doesn’t matter if you’ve got the best course in the world if no one could ever hear of it.
Thinkific understands this and as such, built their promotional tools and programs in their platform at a really smart and powerful way. That and it is automated, making it even easier for you.
If you want to introduce a particular content to your students, wherein they’ll be informed of certain courses that will be released over time, Thinkific can accomplish that.
If you want to target specific people that may be more prone to go for what you’re offering, Thinkific can send automated emails to them. It may even be scheduled if you’d like! And you even have the ability to be paid instantly once someone signs up for your course, so that’s a good added bonus.
If you’re looking for an affiliate program so that you can request help of others in getting more students, Thinkific has that too. You can even have coupons prepared so that you can easily lure prospective new students with great deals.
If you want to be able to track where these students are coming form, informing your potential next steps in terms of marketing, you can do that from the dashboard as well. You can see and track affiliates, coupons, and link up your Adwords, Facebook and other social media accounts for a better view of the traffic. In other words you can set up a simple sales funnel!
In terms on integrations in marketing though, Thinkific was smart enough to focus on 6 important points: E-Commerce, Automation Tools, Analytics (which is very important), Email Marketing, Student Success and Growth Tools. The level of which you can get these integrations though are dependent on which specific plan that you have, so that is something you need to remember.
They’re quite versatile when it comes to this aspect, so that’s always a great thing to have on your side.
And speaking of those that are on your side.
CUSTOMER SUPPORT Selling Courses on Thinkific
Thinkific comes with a Help Center that is going to be quite helpful, particularly when you’re starting out. It has a getting started, training and community section. The community section is of particular note, because here you can interact with, request support from and just generally speak to other Thinkific users.
It’s nice to have a guide, but it is really different being able to talk to another person about specific things.
There is also a resource page with all kinds of product demos to introduce you to the stage, and to help you out. A blog filled with very helpful tutorials is also available, and there’s even a free training video ready for whenever you feel you need it.
Sadly, Thinkific doesn’t actually have a number you can call for assistance, and that is honestly one of its failings.
WHAT’S IT GONNA COST ME?
Their pricing is split into four plans, one of which is absolutely free and perfect for those who kind of just want to dip their toes in the water first.
This is the aforementioned free plan, which offers one of the most basic core features of Thinkific. It’s got a pretty high 10% transaction fee, and gives you what you need to start making, marketing, selling, and upselling your classes. It even has the basic integrations, Stripe/PayPal support (which will always be helpful ) and access to all the funds.
Essentials Selling Courses on Thinkific
At $49 per month, this is where things get a little more interesting. Apart from the core features, the transaction fee is now 5 percent, and you also get new things such as promotions and coupons, monthly subscriptions, class bundles, a higher level of integration, basic Zapier, drip content, affiliate reporting, a bulk student emailer, customized domain and additional course prices.
This is for those that want a little bit extra, but are not going all in yet on their online learning platform. This could be good for smaller courses.
To access the Business Plan, you’ll need to shell out $99 per month. Aside from getting all of the features in the previous plans, you’re now supplemented with no transaction fees, completion certificates, private and hidden courses, site white labeling, a host storyline, intermediate Zapier, webhooks, three-course accounts, advanced HTML/CSS editing, priority support, instructor payout reporting, an onboarding call, payment plans, and an immediate Infusionsoft integration.
And finally, for $279 a month, you can go all in. You get everything in each of the prior plans Plus a single sign-on (SSO), three site admin accounts, 10-course admin accounts, an onboarding specialist, onboarding bundle, public API, advanced integrations, and advanced Zapier.
If you want to go big, Advanced is the best way to go.
Overall, the pricing for Thinkific stands at a pretty fair price, with what’s competitive as compared to other similar platforms.
IS Thinkific FOR YOU? Selling Courses on Thinkific
So now that that we have run down the basics of what Thinkific has to offer, do you think it’s the ideal platform for you?
Honestly, we feel it could very well be. We love what it offers, and we truly feel that it’ll empower you to really be an education entrepreneur who can go to the next level. It doesn’t matter if you’re a beginner, or that you’ve already started in this specific industry.
Thinkific will help take you to the next level.
You don’t have to think that hard about it.
FREQUENTLY ASKED QUESTIONS Selling Courses on Thinkific
Q: Is Thinkific’s Free plan a kind of trial?
A: No, it is an authentic free plan. If it suits your needs, you can use it for as long as you desire.
Q: Is there a MoneyBack guarantee with Thinkific?
A: Yes, Thinkific does offer a 30-day money back guarantee!
Q: Is Thinkific considered as an LMS?
A: Yes Thinkific is considered as an LMS (Learning Management System)
Q: Is Thinkific friendly to people without technical experience?
A: Thinkific was created so that everyone can come onboard and begin their online education company, whatever the level of expertise of experience.