Knowledge is power.
Though cliché and repeated to no end, that statement is one of the truest things in the whole wide world. It is why people put such great stock into education, into learning, whether it’s in a classroom or in the comfort of their own homes.
Online courses are gaining more and more traction nowadays, most especially in a Covid-19 world. So what better time than now not to just learn new things, but to actually go out there and share what you have and teach something over the internet?
How hard can it be?
Unsurprisingly, it’s extremely hard.
Aside form the technological logistics of preparing a good camera set-up and getting great sound, you have to fix your classes, plan out every lesson, edit your classes into something engaging and not in any way boring and finally get it out there.
You can have the best classes in the world, but if it can’t get it into the hands of the ones that need it the most, then what’s the point right? And that is where Thinkific comes in.
Thinkific is an online course platform that can help you create, market and sell online courses on your site. If you are the teacher in this circumstance, Thinkific makes sure you have a school filled with paying pupils eager to learn.
You guys work hand-in-hand to change lives.
So is Thinkific any good? Let’s find out.
WHAT CAN IT DO FOR YOU? Greg Smith Thinkific Founder
Thinkific shines in its features.
Not only is it easy to use, friendly to people even with hardly any experience in this type of thing, it has everything you might need.
They’ve a wonderful Website Builder you can use to house your educational content. Though you can’t install your own style sheets, it is still a pretty versatile tool which allows you to make a pretty good looking home page and as many custom pages as you need, for all of the information you might need.
For now there are three themes for the site to select from, and under each theme are a number of variations to choose form, providing you with a wide range of options. Apparently, they do plan on expanding the number of themes eventually.
There are also pre-built sections you can insert into your site as needed, in the event that you ever want to, and there’s also a blank slate”Text and Media” option if you would like to build from scratch. It all boils down to you preference.
If you want to build your complete site on Thinkific, you can! It is equipped enough to allow you to do that.
A far more shining aspect of Thinkific is its course creator, not because its elaborate or anything, but due to its beautiful simplicity. A mostly drag and drop editor, it lets you stack up whatever you need, making the procedure all very painless. If you wish to mess around with the code though and really get into it, you can do this as well. You can make it as unique and customized as you need
But for most people, they would happily lean into the drag and drop editor.
Concerning the kinds of lessons you’ll be able to make, Thinkific’s got you covered. You can whip up Video Lessons, Multimedia Lessons, Quiz Lessons, Survey Lessons and Audio lessons to name a few. It is all there.
Communication with your students is also a breeze. You can send individual emails to your students or start a conversation with the whole community. They even remember to focus on the small things that people have a tendency to gloss over: Visual Management. Each pupil’s picture can be seen, names, contact information and how far they are into their course is visible.
To sum it up, Thinkific is quite easy to use and offers you everything you might need in creating your course. We should never forget how important it is to have the right tools and software for our business.
However, now that you’ve created your platform, how can you fill it up with pupils?
MARKETING MADE EASY Greg Smith Thinkific Founder
Occasionally, some online platforms kind of skimp out on the promotions area, which is honestly a key failure on their part. After all, what’s the use of an online course with no pupils right? It doesn’t matter if you have the best course in the world if no one could ever hear of it.
Thinkific understands this and as such, built their promotional tools and programs in their platform at a really smart and effective way. That and it’s automated, which makes it even easier for you.
If you want to introduce specific content to your pupils, wherein they will be informed of certain courses that’ll be released over time, Thinkific can accomplish that.
If you want to target certain people that may be more inclined to go for what you’re offering, Thinkific can send out automated emails to them. It may even be scheduled if you’d like! And you even have the ability to be compensated immediately once someone signs up for your course, so that is a good added bonus.
If you’re searching for an affiliate program so that you can ask for help of other people in getting more students, Thinkific has that too. You can even have coupons prepared so you can easily entice potential new students with wonderful deals.
If you want to be able to track where these students are coming form, informing your possible next steps concerning marketing, you can do this from the dashboard also. You can see and track coupons, affiliates, and link up your Adwords, Facebook and other social networking accounts for a better view of the visitors. In other words you can set up a simple sales funnel!
In terms on integrations in marketing however, Thinkific was smart enough to focus on 6 key points: E-Commerce, Automation Tools, Analytics (which is very important), Email Marketing, Student Success and Growth Tools. The degree of which you can get these integrations though are determined by which specific plan you have, so that’s something you need to remember.
They’re very versatile when it comes to this aspect, so that is always a good thing to have on your side.
And speaking of those that are on your side.
CUSTOMER SUPPORT Greg Smith Thinkific Founder
Thinkific includes a Help Center that is going to be very helpful, especially when you’re starting out. It has a getting started, training and community section. The community section is of particular note, because here you can interact with, request help from and just generally speak to other Thinkific users.
It’s wonderful to have a guide, but it is really different being able to talk to another person about particular things.
There’s also a resource page with all kinds of product demos to introduce you to the platform, and to help you out. A blog filled with very helpful tutorials is also available, and there’s even a free training video prepared for whenever you feel you want it.
Sadly, Thinkific doesn’t actually have a number you can call for help, and that’s honestly one of its failings.
WHAT’S IT GONNA COST ME?
Their pricing is split into four plans, one of which is Free and ideal for those who kind of just want to dip their feet in the water .
This is the aforementioned free plan, which offers you the most basic core features of Thinkific. It’s got a fairly high 10% transaction fee, and gives you what you need to start making, marketing, selling, and upselling your courses. It even has the basic integrations, Stripe/PayPal support (which will remain useful) and access to all the funds.
Essentials Greg Smith Thinkific Founder
At $49 per month, this is where things get a bit more interesting. Apart from the core features, the transaction fee is now 5%, and you also get new things such as coupons and promotions, monthly subscriptions, class bundles, a higher degree of integration, basic Zapier, drip content, affiliate reporting, a bulk student emailer, customized domain and extra course rates.
This is for those that want a little bit extra, but are not going all in yet on their online learning platform. This could be ideal for smaller courses.
To access the Business Plan, you’ll need to shell out $99 a month. Aside from getting all of the features in the previous plans, you’re now supplemented with no transaction fees, completion certificates, private and hidden courses, site white labeling, a host storyline, intermediate Zapier, webhooks, three-course accounts, advanced HTML/CSS editing, priority support, instructor payout reporting, an onboarding call, payment plans, and a direct Infusionsoft integration.
And lastly, for $279 a month, you can go all in. You get everything in all the prior plans Plus a single sign-on (SSO), three site admin accounts, 10-course admin accounts, an onboarding specialist, onboarding package, public API, advanced integrations, and advanced Zapier.
If you want to go big, Advanced is the way to go.
All in all, the pricing for Thinkific stands at a pretty reasonable price, with what’s competitive as compared to other similar platforms.
IS Thinkific FOR YOU? Greg Smith Thinkific Founder
So now that that we have run down the fundamentals of what Thinkific offers, do you think it’s the right platform for you?
Honestly, we feel it could very well be. We love what it offers, and we truly believe that it’ll enable you to truly be an education entrepreneur who can go to the next level. It doesn’t matter if you’re a beginner, or that you have already started in this specific industry.
Thinkific will help take you to the next level.
You do not have to think that hard about it.
FREQUENTLY ASKED QUESTIONS Greg Smith Thinkific Founder
Q: Is Thinkific’s Free plan a kind of trial?
A: No, it’s an authentic free plan. If it suits your needs, you can use it for as long as you want.
Q: Is there a MoneyBack guarantee with Thinkific?
A: Yes, Thinkific does offer a 30-day money back guarantee!
Q: Is Thinkific considered as an LMS?
A: Yes Thinkific is considered as an LMS (Learning Management System)
Q: Is Thinkific friendly to people without technical expertise?
A: Thinkific was created so that everyone can come onboard and begin their online education business, whatever the degree of experience of experience.